Every day in bookstores across the land, folks call to order books. They order books that they’ve heard of or seen on radio, magazines or at a friend’s house. Sometimes they have all the information and it’s a simple process. More than likely, they have part of the title and then the fun begins.
The most helpful part of the special ordering process is the title, obviously. Oftentimes, though, people will call up with the publisher name, the date of publication, the author name, then the title and then the ISBN. Try as I might, I cannot get these folks to just tell me the title, which is really all I need. I know they think they’re being helpful, but searching by publisher is too vast, date of publication helps a little, but not really all that much. I hate to derail these customers at all because they’re so proud to have all the information. So I tend to wait patiently while they give me all the info and then scramble like mad when they get to the title. And, honestly, thank goodness for folks with the ISBNs, that does make it so much easier, except when they’re missing a digit, or more than likely, I’ve misheard a digit and have to ask them to start over.
The folks who have partial titles are the most fun. Someone yesterday ordered a book about running and said, “Run is in the title.” I couldn’t help but chuckle, just a tiny bit, and so did the customer. The customers who give me fits are the ones who can’t quite remember where they heard about a particular book. We try to stay on top of the latest media blitzes, so we can at least anticipate what someone might come in looking for. We also try to know what NPR shows air at what time in our local market. Folks often come in and say, “I heard about it on Vermont Public Radio.” VPR talks about a lot of books every day, so our job is to know the schedule because then we ask the customer what time they heard about the book and we can go to that show and look it up.
So, dear lovely readers as you prepare for the holiday season here are some easy tips for faster ordering:
– Try to get the title (I know sometimes this can be hard, but it’s so enormously helpful.) Try writing titles down, unless you’re driving. Even partial titles can be enough for us to go on.
– Know where you heard about the book. All bookstore staffers are also very good detectives, so any details are enormously helpful. Telling us you saw a book at your friend’s house is even okay, as we’ve actually called people after someone told us this.
– Allow us enough time to get you the book. Most books can come within a matter of days. Books often come overnight, but not if they’re ordered after noon.
– Lastly, be patient with your booksellers as he or she tries to get you the right book. There are a myriad of sources at our disposal and we don’t always get the right info from the first few places we look.
– And finally, please order from your independent bookstores this holiday season because we will take all the time necessary to find that book for you.
‘Blue Mountain’: A Book That Stands Out from the Herd
Elizabeth Bluemle - November 13, 2014
It’s astonishing how accustomed we’ve all become to a certain tone in middle-grade books, a voice or mood that’s become so familiar it takes something radically different to remind us of the fact that there are many, many different ways of telling stories. A nation’s political situation, social context, attitudes, trends, or popular culture can’t help but influence writers, and writing trends and storytelling habits emerge and change along with them. Writing styles and trends wax and wane, but even gone, they leave their mark on subsequent generations of writers.
It’s so rare to feel that exciting kick in the gut that signals something fresh and deep and true, done differently. I had that feeling immediately when I started reading Martine Leavitt’s Blue Mountain. I’m not sure if Leavitt’s Canadian roots account for this book’s uniqueness, but sometimes it takes a book from another culture to spur this kind of reading awakening. Styles of narration, types of stories, even favorite themes, can vary wildly between countries, giving us stories that stand apart from our habitual daily fare, as delicious as it may be. Reading Blue Mountain is like drinking a glass of clear cold water after having chugged sodas for a week.
So much about this book feels like a return to classic storytelling. It is old-fashioned (and by this I think I mainly mean that the narrative is patient, deliberate, without being staid), full of starkness and beauty, joy and sorrow, danger and gentle calm. Readers who loved Where the Red Fern Grows and The Yearling and especially The Call of the Wild should find a new timeless tale to love here. Blue Mountain is the story of Tuk, a bighorn sheep whose world is threatened by natural predators and human encroachment. Young Tuk is large, and his approving herdmates assume that he will grow up a leader. Further signaling his specialness is Tuk’s ability to see, now and again, a mystical blue mountain in the distance that is the stuff of legend among his kind — a safe homeland for bighorn sheep beyond the reach of dangers. As humans build higher and higher up the mountains, there’s a chain reaction; animal predators are emboldened and there are fewer resources for the hungry bighorns. When Tuk leads a group of his fellow sheep away from their grounds to find the blue mountain, he encounters challenges that test his strength, intelligence, and wits.
The pace of the book has a rhythm like nature itself: it unfolds with stretches of peace and moments of high intensity. It isn’t afraid to be sober. It doesn’t shy away from the sudden brutalities of the natural world, but deals with them gracefully.
Blue Mountain is an animal unto itself. Like Tuk, Blue Mountain forges its own path, unconcerned with the exigencies of sheep beyond its herd. It isn’t for every young reader, but will resonate and stay with those who love nature and linger in dreams of wilderness, destiny, adventure, and myth.
Mission Accomplished!
Kenny Brechner - November 11, 2014
The concept of the quest is intrinsic to both epic literature and to life. I speak from experience here. I’ve had a quest these last six years, and that was to get Chris van Dusen to come up to Farmington for Mallett School’s Prime Time Reading Night, also known as Jammie Night.
Jammie Night is my favorite annual local book event. Why? Because it is a flat-out great event. Here’s how it works. The Mallett community comes back to school at 6:00 p.m.: parents, kids, teachers, librarian, principal, all dressed in their pajamas for an evening of read-alouds. I produce a children’s book author. The evening starts with that author reading her book to the assembled throng in the gymnasium, which has been lavishly decorated around the book’s theme. Afterward, families can either go listen to one of five different community readers in five different classrooms, read together in the gym, or purchase a book and have the guest author sign it. The evening ends with the author reading a second book to the whole audience and then concludes with good-nights and more book signings.
It’s a wonderful evening of shared reading as a community and we have had many lovely authors participate. There was only one dark cloud. Circus Ship is the Mallett School’s all-time favorite book, and getting Chris to the event has been a desperate goal since 2009. Once a year I made the attempt to sign him up, trying every ploy I could think of, all unsuccessfully. And yet, like George de Long, commander of the Jeannette Polar Expedition, I can say that I was “not yet daunted.” And thus I am here today to depict success, glorious success, last week.
Several times during the evening Chris said, “Hey Kenny, this is a great event.” Well yeah, I’d been trying to get that across for six years. Mission accomplished.
Cutest Stocking Stuffer, Ever
Josie Leavitt - November 10, 2014
It’s that time of year when all bookstores are getting ready for the onslaught of the holidays. Seasonal book displays are out, sidelines are filling the counters in inviting, spontaneous ways, and the back rooms of all stores are filled to bursting. I spent much of yesterday receiving boxes of yummy doo-dads and trinkets. The fun part of this job is discovering what has been ordered for the store as I do none of the sidelines buying, so every box was a revelation of fun.
As I near my 50th birthday this week, I have come to accept that I can no longer get through any day, especially one at the bookstore (see Elizabeth’s plea to book designers about tiny fonts) without reading glasses. I have reading glasses on every surface and in every drawer. And I am forever misplacing them. Imagine my utter delight when I unpacked a box of Eye Bods. These are nifty paper weights that double as a place to hold glasses. They have personality and come in three colors, blue, green and white. It’s easy to spot a winning sideline when everyone on staff wants to buy one for themselves or for a near-vision challenged relative. Within moments of setting up my little Eye Bod man, I’m calling him Poindexter, we sold three. These embody the best of sidelines: useful, fun and double-purposed. They are the right price for a fun gift at only $9.99. Perfect for office Secret Santas and for filling the toe of a stocking or for the fourth night of Chanukah.
Retailers, what are some of the sidelines you’re just loving at your store?
School Book Fair Update
Josie Leavitt - November 7, 2014
As promised, I am reporting back on the in-store book fair we did with our local school. In my earlier post I spoke about working with one of our local schools on building community, shopping local and aiding the school with an easy fundraiser. We hosted a 10-day book fair at the store and have just now tallied all the numbers. I’m happy to report the book fair did well, but could have been better. Of course, I had very high expectations and was secretly hoping for a 10-day sales parade, and instead got a steady stream of customers.
The key to success for all in-store book fairs is the promotional effort that goes into them. In this instance, the school did everything right. All the families got flyers when school started and then again the week before the book fair, explaining how it worked. There was a wonderful article in the local paper about it, the kids all knew; even the visiting kindergarten class that week knew about the book fair. The PTO did a great job. We had it up on our website, Elizabeth made signage for the registers and the front door, so everyone coming in knew about it. We even dedicated our outdoor sandwich board to promoting the book fair.
The kickoff cocktail party with wine and cheese was packed. Lots of parents with their kids heaped their stacks of books on the counter. Folks were planning ahead that night and I thought that kind of enthusiasm would translate to every day of the fair. Not so much. It seems that with any organization, there is a dedicated core of supporters who really do a lot of the heavy lifting, and that was clearly evident with this book fair. We saw a lot of the same families during the 10 days who were working very hard to buy as many books as they could during the fair. They were great. They were cheery, appreciative and lovely. There just weren’t enough of them. We did have Halloween the last weekend of the book fair, and I wonder if that caused some families to lose focus in preparation for the holiday.
One of the best parts of the book fair was getting new customers into the store. There has been a big influx of new folks to town, so the book fair was a great way to introduce them to the store. And the goodwill the book fair generated was well worth it. Plus, we got a preview of what some of the hot series and books for the holidays are likely to be. In the end, though, I’m a tiny bit disappointed because I wanted to give the school a bigger check, but in the end it’s about patience, and when we do this again in the spring or next year, it will only getting bigger as it becomes a tradition.
Holiday Guide Strategies
Kenny Brechner - November 6, 2014
When it comes to Holiday Gift Guides there are several different strategies bookstores employ. The most common, and the simplest, is to use the Holiday Gift Guides produced by regional trade organizations. Others of us, whether from being gluttons for punishment, or through what Poe called “the mad pride of intellectuality,” produce our own in one form or another.
One such approach is for a store to produce, print and distribute their own catalog. By far the best of these that I have ever seen, I say at the risk of imperiling my pal Elizabeth Bluemle with a surfeit of self esteem, is Pig Tales, that she produces for the Flying Pig. It is sensational. I use a different, more efficient, but less exalted strategy. I make a guide called The Holiday Twenty which I produce for two area newspapers to use in their Holiday inserts. That guide, and those books, then become the focus of our in-store display, advertising and handselling efforts. We also have an online version to go with it.
In any case, for those of us in this guide-producing subculture the end of October marks a busy time of finalizing picks for different categories and blurb writing. Having just gotten my copy done I stand ready to share my picks in the categories that are relevant to children’s books.
The gift book of the season is clearly The Hobbit and The Lord of the Rings: Deluxe Pocket Boxed Set. If you are not sure why, it is either because you haven’t seen it yet or you have deeper personal issues than those which can be properly addressed in a Holiday Gift Guide. I can assure you that it does not matter how many other boxed sets of the Lord of the Rings you already own, this hobbit-sized version is completely desirable and must be possessed by any right-thinking person. The imprinted titles on the spine, the well designed box, the agreeable price, the tasteful use of color and Tolkien Runes, all conspire to demand that Tolkien lovers be given this edition as soon as the Holiday Season allows. They cannot wait any longer than that. (Honorable mention to the very fetching Moomin Deluxe Slip-cased Anniversary Edition!)
We have four picture book picks. There were a very high number of exceptional wordless offering this year, but I tried to maintain some balance to meet different handselling scenarios. This year our picks are as follows:
Sparky, by Jenny Offil
Delightful illustrations, subtle humor, charm and unexpected tugs on any but the hardest heart strings make this story about adapting to the nature of a pet one of the finest picture books published this year.
Jim Curious, by Matthias Picard
This wordless three-dimensional picture book provides a truly jaw dropping undersea adventure. It comes with two 3–D glasses because Jim Curious is an experience made for sharing.
The Book with No Pictures, by, B.J. Novak
Unless you are worried about having too much fun, sharing a picture book sans pictures with the young readers in your life, The Book with No Pictures is a perfect fit. Laughter and imagination are sure to accompany every reading.
Full Speed Speed Ahead! How Fast Things Go, by Cruschiform
The best science-based picture books take one simple concept and develop them to spectacular effect. In Full Speed Ahead, each spread lists a speed on the left and then some animals or machines that go that speed on the right. For example, three things moving 2 MPH are a Tegenaria spider, an Excavator, and a person walking. With every new spread the speed increases. It’s sensational fun, at whatever speed you read it, not to mention educational!
For novels, I went with two YA and two middle grade. Namely…
Death By Toilet Paper, by Donna Gephardt
Ben Epstein has lost his Dad. He and his mom are living on the financial edge and are about to fall off if the “Grand Plan” cannot be implemented before they are evicted. Full of humor and tenderness, this deftly told story will engage its young audience deeply, and with warmth and support.
Half Bad, by Sally Green
Here we come to a book that grabs readers from the first moment they enter its pages. Half Bad affords the sublime fascinations of an alluring, unsafe narrator set in a deeply grey political landscape whose powers are determined to be black and white at terrible cost. Its readers find themselves carried and then swiftly captured in an irresistible current of intrigue and imagination as visceral as it is elegant.
The Glass Sentence, by Sylvia Grove
The Glass Sentence features a highly imaginative and engaging premise which is clearly related and accessible, while also possessing roots grounded intricately in social and political history and cartography. This tightly knit and compelling world offers deep satisfaction for all readers of interest who will regale themselves with its dire actions, complex villainy, highly absorbing characters, and sublimely engaging interior and outer landscapes.
Dorothy Must Die, by Danielle Paige
All is not well in Oz and Dorothy and her lackeys are the reason. A terrific romp through a classic fantasy world with a narrator that modern teens will relate to, Dorothy Must Die is big fun from start to finish.
I’m always interested to see, make note, and take stock of the books publishers are spending money on for the Holidays. The core of our Holiday handselling, however, lies in the books we stand behind the most ourselves. And in this regard, producing a gift guide clarifies the mind wonderfully, quite as much as the smell of tubs of burning slow-match did for Jack Aubrey before going into action.
Concise Critical Capsule Captures Crown
Kenny Brechner - November 5, 2014
It is time to announce both the winner, and to reveal the regal grand prize, of the Compelling Contest — which ran here on October 23rd — challenging the alliterative acumen of its amiable antagonists.
There were some terrific entries here, but one of them stood out: Karin Thogerson’s recap for The Fault In Our Stars.
Cancer couple courtship culminates in cryfest.
The two runners up were Kate Braasch’s Don’t Let the Pigeon Drive the Bus! entry:
Public plug prohibits pigeon piloting public pick-upper. Premeditating and pesky pigeon persists and petitions piloting. Pensive pigeon’s prayer precluded; possible portage post? Parable pleases people and pigeons proportionately.
And Margaret’s Blueberries for Sal entry:
Moms and moppets maneuver Maine mountain, making menu of mazarine morsels. Mischievous mayhem materializes: moppets misplaced! Maternal mistrust materializes — maybe a monster! Mercifully, mutatis mutandis, mistakes are mitigated.
And what of the regal reward? Karin will receive the amazing new giant morphing wind-up dinosaur car, modeled by DDG’s own Karin Schott! Drum roll please…
Thanks to everyone who entered!
Saving the Day, Indie Style
Josie Leavitt - November 4, 2014
Independent bookstore owners are very collegial. We all understand that we need to work together to thrive. This ethos extends to the daily referral to customers of trying another indie for a desperately needed book, to helping out with events and just getting together for a drink to talk about the business of books. It’s not every day I get to feel like I’ve donned a cape and swooped in to save the day.
Yesterday morning I got a call from another bookstore owner whose store is about forty minutes away. She sounded really unhappy. (About as unhappy as I was three years ago when I was down three staffers for a huge event, and she came to the store and helped with register during the event.) I asked what was wrong and she said through a wry chuckle, “I didn’t get my Wimpy Kid books. Did you?” Today is the big release day for Diary of a Wimpy Kid: The Long Haul. Embargoed titles now arrive so close to the release date that a missed shipment means a store won’t have books in time for an early morning release party, as my friend had planned. I hadn’t gotten any shipments yet, but I told her I would call immediately once the UPS delivery had arrived. About an hour later I could hear the groan of the hand truck’s tires as my UPS man, Bart, brought in the 11 cases of Wimpy Kid books I’d ordered. I received the books and I called my friend back.
Once I accounted for the 180 books sold to a school for our event with Jeff Kinney, and took out my special orders, I was confident that I could offer her two cases of books and still have plenty for what my customers would need. She was ecstatic. I set her 64 books aside for her. She arrived in short order to pick them up. And, in true indie fashion she showed up with presents that the whole staff could enjoy. Homemade carrot cake muffins that were big enough to be lunch and a bottle of my favorite wine (which leads me to conclude that she must have shopped locally at the wine store across the street). I shared the muffins and took the wine.
The books were offered at the same discount I purchased them and a check was handed off and she took the two cartons and could rest a little easier knowing that her 7 a.m. release party would actually have books. There have been times we’ve all needed help from other stores to bail us out of tough situations. Once we needed more event books ourselves when Kate DiCamillo was speaking and two local stores helped fill the gap created by a missing box of vital books. Mis-ships happen and generally it’s not a crisis, but the day before a huge release, it is. It felt good to be able to help.
And, the muffin tasted great at the end of the day with a glass of wine.
Book Designers: Aging Booksellers Cry Mercy!
Elizabeth Bluemle - November 3, 2014
For the love of all things typographical, this is a plea to the folks who design book jackets: PLEASE choose font sizes visible to the naked middle-aged eye for your series numbers, prices, ISBNs, and any other text necessary for retailers. This goes double for the marketing info you include on ARCs — what is the use of them if we can’t actually read the intended audience, age range, price, and promotional plan jammed into that skinny strip? And series numbers on spines that are nearly invisible (either because of font size or muddy colors that blend with the rest of the spine) don’t actually serve booksellers OR readers.
As you may not be aware—living as you do amid the clear-eyed, 20-something population that comprises Manhattan’s publishing and design elite—the average age of the indie bookseller is something like 173. We cannot see 6- and 7-point ISBNs even with our reading glasses on, or while using one of those humiliating wallet magnifying cards. This makes for some comical fun when our scanner is on the fritz and customers are waiting for us to hand-enter information. Likewise, forcing booksellers to peer helplessly at a spine to figure out which book is number 6 in the Em Square Saga does not help the cause of any publisher.
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Flashlight Time
Josie Leavitt - October 31, 2014
On Halloween, it only seems fitting to talk about reading with flashlights. No, this is not a scary post, but rather one about a mom and her reading twins. My friend, Deb, has twin eight-year-olds: a boy, Henry and a girl, Lisa. They are readers, and Deb is a single mom with a full-time job. Hers is a busy house and the kids are rambunctious, but really good.
They shop at the store and came in a few weeks ago. Harry was disappointed I was out of Star Wars books (how that happened, I’m still not sure). Liza had camped out in the middle grade section and was going through exclaiming,”Read it, read it, loved it” at all books. This girl had read everything, so it was fun to challenge to introduce her to books she hadn’t read. Eight seems like the perfect age for longer books that are part of a series, so she left with Fablehaven and The Book of Elsewhere.
As I was ringing them up Liza was talking about what book to start at flashlight reading that night. I asked, “What is flashlight time?” Both kids started smiling. Deb explained that after bedtime, once they’d been all tucked in and the light turned off, each child was allowed to read with a flashlight until he or she fell asleep, or Deb noticed the light was still on. They don’t have headlamps, or flashlights with an on off button, but rather the kind of light that if your hand presses the bar, the light stays on. The beauty of this is when the child’s hand drops off in slumber, the light no longer stays on. This is genius and seems smarter and safer than a light that’s always on.
I love this idea. The mom knows her little readers are going to stay up reading (and read all over the house, at all times), so she’s made it part of their routine, rather than getting mad at them. They stay up a tiny bit later and get to have some stolen reading time that is part of bedtime. Reading has been made important, and fun, at their house ;I can’t think of a better way to support young readers.