{"id":111,"date":"2008-06-25T08:10:00","date_gmt":"2008-06-25T08:10:00","guid":{"rendered":"http:\/\/rbicmsblog.reedbusiness.com\/elogic_660000266\/2008\/06\/25\/two-gold-stars-for-good-design\/"},"modified":"2008-06-25T08:10:00","modified_gmt":"2008-06-25T08:10:00","slug":"two-gold-stars-for-good-design","status":"publish","type":"post","link":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=111","title":{"rendered":"Two Gold Stars for Good Design"},"content":{"rendered":"<p><img decoding=\"async\" alt=\"\" align=\"right\" src=\"http:\/\/www.publishersweekly.com\/articles\/blog\/660000266\/20080611\/bestgoldstar.jpg\">I&#8217;ve got TWO gold stars to hand out this week, both for excellence in design. The first goes to a book cover.<\/p>\n<p> As&nbsp;may have become apparent&nbsp;in my recent post about <a target=\"_blank\" href=\"\/blog\/660000266\/post\/1020027102.html\" rel=\"noopener\">silhouettes and boring stock photos<\/a>, I&#8217;m picky about my book covers &#8212; both because I like to see books get their just deserts, design-wise, and because a good cover makes my job INFINITELY easier. (It&#8217;s so painful to have to say to a customer, &quot;No, really! It&#8217;s great! Ignore the terrible cover and just listen to what I&#8217;m telling you&#8230;.&quot;) I am constantly, then, judging book covers and expressing my opinions on them to my poor unfortunate sales reps,&nbsp;for whom I frequently have less than positive cover feedback. My beloved Simon and Schuster rep, Katie McGarry, though, was no doubt pleased that I said nothing but great things about one particular cover on the S&amp;S fall list.<\/p>\n<p> <a target=\"_blank\" href=\"\/articles\/blog\/660000266\/20080611\/chains.jpg\" rel=\"noopener\"><img decoding=\"async\" height=\"260\" width=\"325\" alt=\"\" src=\"http:\/\/www.publishersweekly.com\/articles\/blog\/660000266\/20080611\/chains.jpg\"><\/a><br \/> <em><br \/> <a target=\"_blank\" href=\"http:\/\/www.simonsays.com\/content\/book.cfm?tab=1&amp;pid=627531&amp;er=9781416905851\" rel=\"noopener\">Chains<\/a><\/em> by Laurie Halse Anderson will be featuring this beautiful and intriguing design when it lands on bookstore and library shelves this October. I love the power of this seemingly simple&nbsp;image, the&nbsp;subtle hints it provides about the plot of this&nbsp;book (look closely at those birds)&nbsp;and the way the fonts, which&nbsp;appear to be&nbsp;hand-drawn, play&nbsp;beautifully with&nbsp;the image itself. The front of the jacket is arresting and so is the spine, making it likely that customers will pick up this book even when it isn&#8217;t turned face-out on the shelf (though in most stores in most stores it probably will be for quite some time).<\/p>\n<p> <img decoding=\"async\" height=\"300\" alt=\"\" width=\"300\" align=\"right\" src=\"http:\/\/www.publishersweekly.com\/articles\/blog\/660000266\/20080611\/featherproof.jpg\">This week&#8217;s second gold star goes to a logo, though I&#8217;m a bit surprised to be giving it to such. It&#8217;s not often that a publisher or imprint logo elicits a particularly strong reaction from me, but the logo for <a target=\"_blank\" href=\"http:\/\/www.featherproof.com\/\" rel=\"noopener\">Featherproof Books<\/a> is a different matter.<\/p>\n<p> To quote from their website, Featherproof Books &quot;is a young indie publisher based in Chicago, dedicated to the small-press ideals of finding fresh, urban voices. We publish perfect-bound, full-length works of fiction and downloadable mini-books.&quot; One of these full-length works of fiction is&nbsp; <em><a target=\"_blank\" href=\"http:\/\/www.featherproof.com\/Mambo\/index.php?option=com_content&amp;task=view&amp;id=171&amp;Itemid=39\" rel=\"noopener\">This Will Go Down on Your Permanent Record<\/a><\/em>, a young adult novel by <a target=\"_blank\" href=\"http:\/\/www.susannahfelts.com\/record\/\" rel=\"noopener\">Susannah Felts<\/a>&nbsp;published this&nbsp;past March that is being distributed by&nbsp;<a target=\"_blank\" href=\"http:\/\/www.pgw.com\/catalog\/search.asp?ISBN=9780977199242\" rel=\"noopener\">PGW<\/a>.<\/p>\n<p> I haven&#8217;t read this book, so I can&#8217;t yet comment on its quality, but I will say that when I picked up my galley and the cuter-than-cute sticker that&#8217;s pictured here fell out of it, I sat up and took notice. To me this logo says &quot;smart, quirky and fun&quot; &#8212; three qualities I appreciate both in a book and in a publisher. I look forward to eventually reading some of Featherproof Books&#8217; fare to see if the books they produce are half as appealing as the drawing they&#8217;re using to promote them.<\/p>\n<p> Have you seen any gold-star-worthy designs of late (covers, logos, or otherwise)? If so, why not rave about them here, with the hopes that their designers&#8217; might catch wind and whip up more of that same fabulousness.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&rsquo;ve got TWO gold stars to hand out this week, both for excellence in design. The first goes to a book cover. As&nbsp;may have become apparent&nbsp;in my recent post about silhouettes and boring stock photos, I&rsquo;m picky about my book covers &mdash; both because I like to see books get their just deserts, design-wise, and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-111","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=111"}],"version-history":[{"count":0,"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/111\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}