{"id":737,"date":"2010-04-06T09:15:11","date_gmt":"2010-04-06T14:15:11","guid":{"rendered":"http:\/\/rbicmsblog.reedbusiness.com\/elogic_660000266\/2010\/04\/06\/books-gone-green\/"},"modified":"2010-04-06T09:15:11","modified_gmt":"2010-04-06T14:15:11","slug":"books-gone-green","status":"publish","type":"post","link":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=737","title":{"rendered":"Books Gone Green"},"content":{"rendered":"<p>In addition to the many lovely children&#8217;s books <em>about<\/em> going green, we&#8217;ve been seeing some extremely appealing books that are themselves green: that is, books made of mostly recycled materials, and printed with vegetable inks. These books sometimes have an environmental theme, which is timely and terrific, but we&#8217;re also excited about a recent influx of fiction board books and activity books. Publishers are showing a real commitment when they make &#8220;regular&#8221; titles green, and not just their ecology-related titles. Healthier inks, less waste with greener processing materials, practices and byproducts, and happy little hands holding these books = win-win-win!<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262212-Let_s_Go_Green_Word_Fun.jpg\" title=\"Let's Go Green Word Fun\" alt=\"Let's Go Green Word Fun\" align=\"right\" height=\"200\" hspace=\"5\" vspace=\"5\" width=\"155\" \/><img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262213-Let_s_Go_Green_Picture_Puzzles.jpg\" title=\"Let's Go Green Picture Puzzles\" alt=\"Let's Go Green Picture Puzzles\" align=\"left\" height=\"200\" hspace=\"5\" vspace=\"5\" width=\"155\" \/><br \/>\nWe&#8217;ve been selling <a href=\"http:\/\/us.macmillan.com\/QuickSearchResults.aspx?search=let%27s+go+green&amp;ctl00%24ctl00%24cphContent%24ucAdvSearch%24imgGo.x=0&amp;ctl00%24ctl00%24cphContent%24ucAdvSearch%24imgGo.y=0\" target=\"_blank\" rel=\"noopener\">Priddy Books&#8217; Let&#8217;s Go Green<\/a> activity books like crazy. Kids like them, parents like them, they fly off the slatwall spinner display fast. It makes sense that the green angle is a strong selling point for consumable books, and for gifts (parents like to give earth-friendly, veggie-ink books to other families). And at $2.99 apiece, parents often buy all four books at once. (Note: the age indicator says 5+, but a customer reports that her 9-year-old loves them, as well.)<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262214-Little_Animal_Books.jpg\" title=\"Little Animal Books\" alt=\"Little Animal Books\" align=\"left\" height=\"200\" hspace=\"5\" vspace=\"5\" width=\"75\" \/><br \/>\n<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262215-Little_Animal_interior.jpg\" title=\"Little Animal interior\" alt=\"Little Animal interior\" align=\"right\" height=\"104\" hspace=\"5\" vspace=\"5\" width=\"150\" \/>Some other favorites come from <a href=\"http:\/\/www.innovativekids.com\/content\/view\/213\/605\/\" target=\"_blank\" rel=\"noopener\">Innovative Kids&#8217; Green Start<\/a> line. Board books in regular and tiny sizes feel good in your hands. Their pleasing palettes &#8212; colors against kraft brown backgrounds &#8212; manage to be both bright and calm. The two &#8220;towers&#8221; of mini books make great baby-shower gifts; in addition to looking good, they have sweet, simple text that is fun to read aloud to babies and toddlers.(Tower at <em>left<\/em>; <img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262216-Innovative_Kids_Floor_Puzzle.jpg\" title=\"IK Floor Puzzle\" alt=\"IK Floor Puzzle\" align=\"left\" height=\"193\" hspace=\"5\" vspace=\"5\" width=\"197\" \/>interior detail of one of the books, <em>right<\/em>)<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262217-Green_Start_Book_and_PUzzle_set.jpg\" title=\"Green Start Book and PUzzle set\" alt=\"Green Start Book and  PUzzle set\" align=\"left\" height=\"195\" hspace=\"5\" vspace=\"5\" width=\"196\" \/><br \/>\nInnovative Kids also has a set of green book-and-puzzle packages, as well as several floor puzzles, one of which sold to a customer who didn&#8217;t even notice the &#8216;green&#8217; aspect but just loved the cute art. <img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262211-In_the_Garden.jpg\" title=\"In the Garden\" alt=\"In the Garden\" align=\"right\" height=\"150\" hspace=\"5\" vspace=\"5\" width=\"151\" \/><br \/>\nWe also like the board books aimed at the 3- to 5-year-olds, such as <em>In the Garden<\/em>.<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262218-Little_Green_Panda.jpg\" title=\"Little Green Panda\" alt=\"Little Green Panda\" align=\"left\" height=\"149\" hspace=\"5\" vspace=\"5\" width=\"150\" \/><br \/>\nSimon &amp; Schuster has a new series called Little Green Books. The website describes the series thus: &#8220;Little Green Books<sup>TM<\/sup> teaches kids to be eco-friendly. The books are made from recycled materials and cover topics such as the earth and recycling.&#8221; Inks aren&#8217;t mentioned, but I&#8217;d be surprised if such eco-focused books would have been made with petroleum-based inks. I like to think not.<br \/>\nThe Little Green series also offers something I haven&#8217;t seen elsewhere: 100% recycled fleece cloth books, made from cotton and recycled Polartec fleece to make very snuggly bedtime books. (Above, at left, an example withLittle Panda.<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.publishersweekly.com\/photo\/262\/262219-Bag_in_the_Wind.jpg\" title=\"Bag in the Wind\" alt=\"Bag in the Wind\" align=\"left\" height=\"200\" hspace=\"5\" vspace=\"5\" width=\"270\" \/><a href=\"http:\/\/www.candlewickpress.com\" title=\"Candlewick\" target=\"_blank\" rel=\"noopener\">Candlewick Press<\/a> is taking a slightly different tack. Unlike the toasty-brown-colored books that signal recycled paper, their eco-friendly books may not announce themselves quite so obviously, but they exist! Some of their books have started to be produced using 100% post-consumer-waste covers and dustjackets and 30% post-consumer waste paper, including Ted Kooser and Barry Root&#8217;s <em>Bag in the Wind<\/em> (pictured at left), Timothee De Fombelle&#8217;s <em>Toby Alone<\/em> (both hardcover and paperback editions) and Tim Flannery&#8217;s <em>We Are the Weather Makers: The History of Climate Change <\/em>(also both hc and pb editions). Gigi Amateau&#8217;s novel, <em>A Certain Strain of Peculiar<\/em>, was printed on recycled paper with 30% post-consumer waste.<br \/>\nIf you&#8217;re interested in learning more about green publishing, <a href=\"http:\/\/www.barefootpress.com\/about_us.php\" title=\"Barefoot Press\" target=\"_blank\" rel=\"noopener\">The Barefoot Press<\/a>, a printing company, is a great resource. They&#8217;ve been in the green printing business since 1987, long before most printers were interested in pursuing more earth-friendly practices.<br \/>\nFinally, if you&#8217;re a consumer or business interested in replacing your traditional ink printer cartridges with soy-ink printer cartridges, they&#8217;re starting to become more readily available. <a href=\"http:\/\/www.soyprint.net\/\" target=\"_blank\" rel=\"noopener\">Soyprint<\/a> is one source.<br \/>\nWe applaud all of these efforts. Please let us know about other  truly eco-friendly publishing programs!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In addition to the many lovely children&rsquo;s books about going green, we&rsquo;ve been seeing some extremely appealing books that are themselves green: that is, books made of mostly recycled materials, and printed with vegetable inks. These books sometimes have an environmental theme, which is timely and terrific, but we&rsquo;re also excited about a recent influx [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-737","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=737"}],"version-history":[{"count":0,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/737\/revisions"}],"wp:attachment":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=737"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}