{"id":3179,"date":"2010-11-08T06:00:54","date_gmt":"2010-11-08T11:00:54","guid":{"rendered":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=3179"},"modified":"2010-11-08T06:00:54","modified_gmt":"2010-11-08T11:00:54","slug":"deep-thoughts-on-stocking-stuffers","status":"publish","type":"post","link":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=3179","title":{"rendered":"Deep Thoughts on Stocking Stuffers"},"content":{"rendered":"<p>We&#8217;re just a week into November and I&#8217;m deeply thinking about the holidays. I look around my store and try to guess what the &#8220;must have&#8221; books are going to be. While I usually look at books, yesterday I also spent a fair amount time trying figure out what the best stocking stuffers will be this year.<br \/>\nI\u00a0 am not the sidelines buyer, thank goodness, but I do try to notice trends, so I can tell Elizabeth what&#8217;s working and what&#8217;s not. Fancy 3-D bookmarks are literally flying off their spinning display at a rate that has me wondering if we&#8217;ll have enough come December. Do we have the right animal mix? Are wolves going to outsell kittens? Are dinosaurs dead? This is what I think about when I&#8217;m quiet at work.<br \/>\nThese cute little ceramic dolls from Japan are doing surprisingly well for a $12.95 item. I&#8217;ve seen enough kids and parents eyeing them that I know I won&#8217;t have enough to see me through the holidays. Do I have enough of the letter magnets that I was sure wouldn&#8217;t sell, and have been? And what letters should we really have in abundance? Is there an algorithm for knowing that for every &#8220;S&#8221; you have, you need four &#8220;E&#8221;s? All I know is there are never enough &#8220;J&#8221;s.<br \/>\nThe problem with sidelines is often they take a long time to arrive at the store. Shipping is by no means overnight, or free, so it&#8217;s a guessing game of time and money. Sidelines can&#8217;t be returned as books can. So will I be stuck with 12 gorgeous ceramic, hand-painted flying piggy banks, or will they sell out, or fly, as the case may be, before Christmas? I just don&#8217;t know and this makes me crazy this time of year.<br \/>\nGuess right and you&#8217;re a genius who has all the doo-dads and cool add-ons that customers didn&#8217;t even know they needed. Guess wrong and you&#8217;ve lost a sale and are looking a January sale full of buying mistakes.<br \/>\nSo, I&#8217;m curious what folks think will be the hot not-book sellers this holiday season.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We&rsquo;re just a week into November and I&rsquo;m deeply thinking about the holidays. I look around my store and try to guess what the &ldquo;must have&rdquo; books are going to be. While I usually look at books, yesterday I also spent a fair amount time trying figure out what the best stocking stuffers will be [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3179","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/3179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3179"}],"version-history":[{"count":0,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/3179\/revisions"}],"wp:attachment":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3179"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}