{"id":19450,"date":"2016-09-30T08:30:33","date_gmt":"2016-09-30T12:30:33","guid":{"rendered":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=19450"},"modified":"2016-09-30T08:30:33","modified_gmt":"2016-09-30T12:30:33","slug":"our-20th-anniversary-kick-off","status":"publish","type":"post","link":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/?p=19450","title":{"rendered":"Our 20th Anniversary Kick Off"},"content":{"rendered":"<p>On November 23rd the Flying Pig will celebrate our 20th anniversary. This is a milestone for most independent bookstores and one that we starting to celebrate next week. In the 20 years we&#8217;ve been open we have many changes in the book world. We opened right around the time that the ABA sued publishers for unfair co-op policies that favored the large chains. Now, we struggle against Amazon&#8217;s aggressive policies surrounding book discounts and e-readers. But, there is no better way to celebrate being a thriving independent bookstore than with events. Events are the one thing that Amazon cannot do. While they may be able to sell bestsellers at a steep discount and ship them for free, they do not enrich a community with author events. Next week we begin a fall season loaded with great events to bring readers, authors and illustrators together.\u00a0<!--more--><br \/>\n<img decoding=\"async\" class=\"alignleft size-full wp-image-19451\" src=\"http:\/\/wordpress.publishersweekly.com\/blogs\/shelftalker\/wp-content\/uploads\/2016\/09\/schoolgood-2.jpg\" alt=\"schoolgood\" width=\"267\" height=\"400\" \/>We begin the week with a day of school visits with Soman Chainani, the bestselling author of the\u00a0School for Good and Evil series. Soman will then join us at the bookstore for a public event. Bringing authors to schools is very rewarding. One of the schools he&#8217;ll be going to is the poorest school in the state, and while book sales are low, it&#8217;s not about these numbers. It&#8217;s about bringing in a favorite author to children who might not otherwise get to meet him. These events remind me about the power of reading and excitement children feel meeting an author. I still remember one of our very first school events 19 years ago with Stephen Kellogg. We were all excited and his impact on the young students had a lasting effect, as customers who are now in their late 20s will still talk about meeting him. I suspect Soman will a similar effect on the students he sees on Monday.<br \/>\nTuesday finds us hosting the launch party for John and Jennifer Churchman&#8217;s <em>Brave Little Finn, <\/em>the <img decoding=\"async\" class=\"alignright size-full wp-image-19452\" src=\"http:\/\/wordpress.publishersweekly.com\/blogs\/shelftalker\/wp-content\/uploads\/2016\/09\/bravefinn-2.jpg\" alt=\"bravefinn\" width=\"364\" height=\"400\" \/>sequel to their bestselling book,\u00a0<em>Sweet Pea &amp; Friends: The Sheepover.\u00a0<\/em>We already have 200 pre-orders for this book and are expecting a full house at Town Hall for this event. I love that so many adults are excited about a picture book. And that the Churchmans are Vermonters makes this all the more special. That many people have asked if we&#8217;ll have sheep cracks me up. Throwing a launch party is challenging enough without adding a petting zoo to the mix. But, part of me does kind of wish we could swing it. I mean look at the face of Little Finn and tell me you wouldn&#8217;t want to pet his soft little ears.<br \/>\nOur next events aren&#8217;t until Saturday, when we have not one, but two great things lined up. The first is a story hour event with Anika and Christopher Denise. These author\/illustrators are wonderful and their books have been delighting children for quite some time. And, one of my all-time favorite books, now sadly out of print, is Christopher&#8217;s\u00a0<em>Oliver Finds His Way<\/em>, so I&#8217;m finding myself giddy at the chance to meet him. It&#8217;s funny that after 20 years of selling books, I still can get starstruck at the possibility of meeting authors and illustrators. I look forward to introducing children to these two very talented people so that they can see what illustrators do and how they create art.<br \/>\n<img decoding=\"async\" class=\"alignleft size-full wp-image-19453\" src=\"http:\/\/wordpress.publishersweekly.com\/blogs\/shelftalker\/wp-content\/uploads\/2016\/09\/middle-2.jpg\" alt=\"middle\" width=\"345\" height=\"500\" \/>The Saturday afternoon event is a genius idea that Elizabeth thought of. Chris Tebbetts is a local best-selling author with James Patterson of\u00a0<em>Middle School: The Worst Years of My Life<\/em>. The book has been made into a movie that opens Friday. We are hosting a Q&amp;A at the movie theater after the 4 p.m. showing of the film. What a wonderful opportunity for kids to meet the author of the book and ask questions about how a book becomes a film, what is like co-authoring a book with James Patterson and more. We&#8217;ve never had an event at a movie theater before and I think this is such a great idea. I cannot wait to see how it all turns out. To be able to have access to the movie-going kids and let them meet the author and have books for sale is a perfect marriage of entertainment genres.<br \/>\nOur celebratory events will continue throughout the fall, but we wanted to kick off the 20th anniversary celebration with a bang and I think next week will be fabulous and shows a great range of authors and illustrators, fantasy and realistic fiction. Turning 20 is a big deal and we wanted to share our joy at this with our community by offering some truly unique events.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrating a big anniversary with a slew of fabulous events seems like the best way to honor the store. <\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19450","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/19450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=19450"}],"version-history":[{"count":0,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=\/wp\/v2\/posts\/19450\/revisions"}],"wp:attachment":[{"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=19450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=19450"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blogs.publishersweekly.com\/blogs\/shelftalker\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=19450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}