http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485 In which children's booksellers ponder all things literary, artistic, and mercantile Wed, 22 May 2013 16:55:46 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485&cpage=1#comment-52213 Josie Leavitt Sun, 05 Aug 2012 10:51:39 +0000 http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485#comment-52213 We’re in Shelburne, VT.

]]> http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485&cpage=1#comment-52064 Robert Fri, 03 Aug 2012 18:42:21 +0000 http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485#comment-52064 What city?

]]> http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485&cpage=1#comment-52060 Mark Kaufman Fri, 03 Aug 2012 18:06:58 +0000 http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485#comment-52060 In the marketing segment of our training workshops, we have long suggested a variation on this creative scheme that can be done with signage and product as well as a register receipt. For example, take a book about BBQ to a local BBQ restaurant that they can display on a stand with a sign that promotes the offer. Then do the same in the bookstore with a sign or shelf-talker for the same book that cross-promotes the restaurant. Creative, low-cost marketing at its best. Way to go, Josie!

]]> http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485&cpage=1#comment-52046 Carol Chittenden Fri, 03 Aug 2012 16:19:40 +0000 http://blogs.publishersweekly.com/blogs/shelftalker/?p=8485#comment-52046 Ooooooo! WONDERFUL idea! Can’t wait to find ways to apply it here, too!

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