Harlequin on The Bachelor

Barbara Vey -- January 11th, 2013

Shelf Awareness just sent me this and I love it.  Even though I don’t watch The Bachelor (I mean, really, just how many of these people stay together and how much crying can you take in an hour?), I love that Harlequin is involved.  To me, The Bachelor is a fantasy happily ever after as romance novels are.  The two are a match made in heaven.

Here’s the article from Shelf Awareness (thanks for sending it to me!).

Monday night’s episode of the ABC reality show The Bachelor will feature a special “group date” where the 13 competing women will pose for the cover of a Harlequin novel with Bachelor Sean Lowe. Harlequin creative director Margie Miller (left) will shepherd the group through hair, makeup and wardrobe, and then have them pose for several cover scenarios. Miller and Harlequin brand representative Michelle Renaud (center) will select the winner, for her “ability to pose in a polished and unaffected manner and convey a genuine connection with Sean.” She’ll receive a three-book cover-model deal with Harlequin.

Bottom Line:  I may just have to watch this episode.

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16 thoughts on “Harlequin on The Bachelor

  1. Julie

    Maybe I’m alone here, but I don’t believe this is the best showcasing of Harlequin’s brand/authors. While I freely admit to being front and center for every episode of The Bachelor/Bachelorette trainwreck, there is no “happily ever after” in the history of The Bachelor franchise. When others roll their eyes and disparage The Bachelor/Bachelorette as “just like a Harlequin,” they get a quick correction from me. No, it’s not. It takes talent to write a bestselling romance novel.

    We’ve all heard the old saying about “any publicity is good publicity”, but the authors who write for Harlequin don’t need the stereotypes about their work reinforced once more on national TV.

    1. Stephanie

      Well, Trista and Ryan I think are still married; they aired their mega-wedding on TV back in the early 2000s. Beyond that, I can’t think of another successful Bachelor/Bachelorette couple!

    2. Barbara Vey Post author

      Julie, I think this is more about being on the cover of a book, kind of like when America’s Next Top Model posed with Fabio. Hopefully, people will just want to buy more Harlequin and romance books in general after watching this episode. We can only hope.

  2. Stephanie

    I have fundamental issues with The Bachelor–I would watch and get attached to certain contestants, and get excited for them when their family met the Bachelor. And then he didn’t choose them. Who wants to group date one guy and be picked off for non-sensical reasons? The whole thing is kind of gross. Apparently, enough people like this show to keep it going, and it’s really all the dream of romance all ready-made for pop culture consumption. Smart move on Harlequin’s part to ride that publicity wave, although I agree with Julie that some authors who write for the company might not like their books being associated with such a vapid reality show.

  3. Susan Carlisle

    I’m not a watcher but I know that my daughter is. The show is about happily ever after and Harlequin is all about that. If it sells books, great. I’ll be watching this one.

  4. Bertrice Small

    Sorry, Barbara, this is a fun show, and great for any author to watch because you learn so much about human nature. Honest! I usually TiVo it, and then skim through watching the interesting parts although I’ll admit to watching Episode #1 to see the girls, and then the last few episodes when they get down to 4 girls. Would I call it a “reality” series? No. I’d call it a “fantasy” series. But now and again one of these couples does work out. I also watch The Amazing Race and Survivor. Again, great for learning stuff about human nature you never imagined. LOL!

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